Privacy Policy
Last updated: December 15, 2025
1. Introduction
Welcome to Simule Agro! This Privacy Policy describes how we collect, use, and protect your information when you use our mobile application. By using Simule Agro, you agree to the practices described in this policy.
2. Information We Collect
Minimal and Transparent Collection
Free: anonymous use with minimal technical data. Premium/Account: we collect only what is necessary to authenticate, charge, and deliver features, transparently and securely.
2.1 Profile and Subscription
- Email/login, full name, date of birth (18+), profile (technical / producer / academic / other), gender, and optional profile photo
- Store identifier/appUserID and subscription status (RevenueCat)
- Purchase/restore history and trial eligibility
- Ads/analytics consents (UMP) and paywall flags
2.2 Usage Data
- Information about how you use the application
- Performance and functionality data
- Technical device information
2.3 Network Data
- Device IP address
- Connectivity information
- Network usage data for app functionality
2.4 Ads and Analytics
- Ad identifiers (Google AdMob) and installation identifiers
- Ad interaction and campaign data
- Consent for personalized ads (UMP) and NPA preferences
- Analytics and performance events (Firebase/Remote Config), without sensitive content entered by you
- Errors and crashes (Crashlytics): stack trace, device model, OS version, and timestamp, without collecting content you enter
2.5 External APIs
- Commodity quote data (CEPEA and Alpha Vantage)
- Pesticide information (Agrofit API/EMBRAPA)
- Agribusiness news (RSS feeds)
- Soil correction data (INCAPER methodology)
- Data processed via Edge Functions (Supabase)
2.6 Storage (Supabase)
- Signals of interest in features (optional and anonymous)
- Quotes and commodities data (public)
- Data cache for performance
- System technical logs (without personal identification)
- Performance and analytics data (anonymized)
2.7 Geolocation and Mapping
- GPS coordinates for gleba mapping (local storage)
- Polygon points drawn by user (local storage)
- GPS track data for polygon creation (local storage)
- KML files imported by user (local storage)
- Gleba metadata (name, calculated area, creation date)
- Location permissions (requested only when necessary)
- Export data (XLSX/KML) generated locally
2.8 Synchronization and Remote Storage (Premium)
- Glebas/talhões data, harvests, and statistics can be synchronized with Supabase, linked to your user_id
- Versions and sync logs to resolve conflicts (LWW)
- Local cache keys for offline operation
2.9 Upload of Logos and Files
- Logos/images sent to compose reports (format/size validation)
- Exported file metadata (XLSX/PDF/KML) generated locally
- Contents remain under your control; sharing is optional and at your own risk
2.10 Signal of Interest in New Features
When you opt for "I'm interested" in a feature under construction, we register ONLY the signal of interest and the date/time of registration.
This record is stored in Supabase for product prioritization purposes and may generate an operational notification to the team by email (via Resend).
IMPORTANT: We DO NOT collect, store, or associate any device identification (Phone ID, IMEI, MAC address, etc.) or personal data with signals of interest. The record is completely anonymous.
This action is totally optional and you can request removal of this record at any time via contact email.
2.11 Google Calendar Integration Data
- Google account ID and email (to display connection status)
- Calendar event IDs created by the app (for synchronization control)
- OAuth access tokens (stored securely and encrypted locally)
- We do not access/read pre-existing personal events; we limit ourselves to creating/editing Simule Agro events
3. How We Use Your Information
We use the collected information to:
- Provide and maintain app operation
- Personalize your usage experience
- Display relevant ads via Google AdMob
- Analyze app usage for improvements
- Detect and resolve technical problems
- Comply with legal obligations
4. Information Sharing
We do not sell, rent, or share your personal information with third parties, except in the following situations:
- With service providers who help us operate the app (like Google AdMob for ads)
- When required by law or legal process
- To protect our rights, property, or safety
- With your explicit consent
5. Third-Party Services and External APIs
5.1 Google AdMob
- Personalized and non-personalized ad display
- Ad interaction data collection
- Use of User Messaging Platform (UMP) for consent
- Data sharing with advertising partners
5.2 Supabase (Backend)
- Edge Functions for external API processing
- Public data storage (quotes, commodities)
- Signals of interest processing (optional and anonymous)
- Data cache for performance
5.3 Agricultural Data APIs
- CEPEA (ESALQ/USP) - National quotes
- Alpha Vantage - International commodity prices
- EMBRAPA Agrofit - Registered agricultural pesticides
- RSS Feeds - Agribusiness news
5.4 Firebase Crashlytics
- Collection of technical failure information (stack trace, model/OS, event time)
- Used for stability and security; does not collect content you enter
- Legal basis: legitimate interest in keeping service secure and functional
5.5 Google Calendar Integration (Google Calendar API)
Use of information received from Google APIs by Simule Agro adheres to Google API Services User Data Policy, including Limited Use requirements. The app uses the API to create, edit, and delete events exclusively related to agricultural activities registered by you. We do not share your Google Calendar data with AI tools or unauthorized third parties.
6. International Transfers and Safeguards
Simule Agro uses Supabase services. Data is stored primarily on servers in South America. By using the app, you agree to processing and storage in these jurisdictions.
Supabase has a DPA (Data Processing Addendum) and uses SCCs (Standard Contractual Clauses) to ensure security in international transfers, in compliance with data protection laws.
7. Geolocation and Gleba Mapping
7.1 Use of Geolocation
- Access to GPS location only when user activates mapping feature
- Collection of coordinates for gleba polygon creation
- Track tracking for automatic area delimitation
- Positioning validation for map accuracy
7.2 Mapping Data Storage
ALL mapping data is stored LOCALLY on the device
- GPS coordinates are not transmitted to external servers
- Polygons and metadata remain exclusively on user device
- Export files (XLSX/KML) are generated locally
7.3 User Control
- Location permissions are requested only when necessary
- User can disable GPS at any time
- Mapping data can be deleted by user
- Mapping feature is completely optional
8. Cache and Local Storage
Simule Agro uses local cache to improve performance and user experience:
- API data cache to reduce requests
- Temporary storage of news and quotes
- App configuration preferences
- Session data for offline functionality
The app DOES NOT use cookies or tracking technologies. All storage is local and temporary, automatically cleared as needed.
9. Synchronization and Remote Storage (Premium)
Glebas/talhões data and statistics can be synchronized on Supabase (RLS by user_id). You can export or delete; when deleting account, we remove synchronized data. Depends on connection; perform periodic exports as backup.
10. Upload of Logos and Report Generation
Logos/images are validated (format/size) and used only in PDF/XLSX reports you generate. You declare you have rights over the material. Simule Agro is not responsible for misuse of third-party trademarks. Reports are generated locally; sharing is optional and at your own risk.
11. Data Security
We implement appropriate security measures to protect your information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure.
We use encryption for sensitive data, secure authentication, and access monitoring. Our service providers (Supabase, Google) also implement robust security measures.
12. Data Retention
We collect only data necessary to operate Premium plan, synchronization, and app personalization. We keep this information strictly for the time necessary to fulfill described purposes or until you request deletion.
- User profile (name, date of birth, role, and photo): stored while account is active or until deletion requested in app
- Entitlements and subscription history: kept for period required by stores (up to 5 years) for fiscal/auditable purposes
- Synchronized data (glebas, talhões, logos, and versions): removed immediately when account is closed
- Technical logs and audit events: 30 days for failure diagnosis and security
- LGPD consents: saved locally on device and sent again only when you allow
13. Your Rights (LGPD)
You can exercise all rights provided in LGPD directly through the app or by contacting our DPO. Among them:
- Request deletion of account and all associated data
- Change registration data (name, profile, gender, etc.)
- Know exactly what data is collected and for what purpose
- Confirm existence of processing and access your data in Profile > My Profile
- Manage consents for analytics and ads in Profile > Account and security
- Request portability by exporting your glebas/talhões via export feature
14. Legal Basis and Processing Purpose
We process personal data with different legal grounds, always aligned with Simule Agro purposes:
- Contract execution: profile data, glebas/talhões synchronization, entitlements, and Premium plan support
- Consent: analytics, ad personalization, and storage of your avatar/subscriptions
- Legal/regulatory obligation: records necessary for stores (Play Store/App Store) and fiscal obligations
- Legitimate interest: stability monitoring and abuse prevention, always with data minimization
15. Consent and Controls
You can manage ad and analytics consents via UMP flow and app settings. Withdrawal of consent does not impact data necessary for contract execution (subscription, security, fraud prevention). To access, correct, or delete data, use app options or contact DPO.
16. Minimum Age
The app is intended for people 18 years or older. We do not knowingly collect data from minors. If we identify improper collection, we will remove data and close account.
17. Changes to this Policy
We may update this Privacy Policy periodically. We will notify you of any significant changes through the app or other appropriate means. We recommend reviewing this policy regularly.
Substantial changes will be communicated at least 15 days in advance, allowing you to review and, if necessary, withdraw your consent.
18. Data Protection Officer (DPO)
For questions related to personal data processing and rights exercise, contact our Data Protection Officer:
Email: suporte@simuleagro.com.br
Subject: "Data Protection - Simule Agro"
19. Law Application
This policy is governed by the General Data Protection Law (Law No. 13.709/2018) and other applicable Brazilian laws. Any dispute will be resolved in competent courts of Brazil, with elected forum in the city of Alegre-ES.
⚠️ Important
This policy applies only to Simule Agro application. We are not responsible for privacy practices of third-party sites or apps that may be linked to our service.
📧 Contact Us
If you have questions about this Privacy Policy or how we handle your information, contact us:
Email: suporte@simuleagro.com.br
Service hours: Monday to Friday, 9am to 6pm (UTC−03:00)
© 2026 Simule Agro. All rights reserved.
Updated on December 15, 2025